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Product Content Marketing Manager

Airwallex

Airwallex

Marketing & Communications, Product
San Francisco, CA, USA
Posted on Wednesday, June 19, 2024

At Airwallex (airwallex.com), we’re building the future of global finance on one platform. Founded in 2015 in Melbourne, Airwallex is the leading financial technology platform for modern businesses to grow beyond borders. With one of the world’s most powerful payments infrastructure, our technology empowers businesses of all sizes to accept payments, move money globally, and simplify their financial operations, all on one single platform.

If you’re excited to do the most ambitious work of your career and change the way money moves around the world - join us!

As a Product Content Marketing Manager overseeing Product Content at Airwallex, you will play a pivotal role in shaping and communicating our product's value to the world. Reporting into the Global Head of Brand and Content, you will lead the strategy, development, and execution of all content related to our products. This includes crafting compelling narratives for product releases, updates, and any areas of focus for product messaging. You will work closely with Product Managers and Product Marketing Managers to ensure our product messaging is clear, accurate, and resonates with our target audience. Additionally, you will collaborate with our internal design team and manage external design and content resources to produce high-quality content.

You Will:

  • Develop and implement a comprehensive content strategy that aligns with our product roadmap and business goals.

  • Lead the creation of product content across various formats (blogs, product guides, videos, case studies) to support product launches, updates, and marketing campaigns.

  • Work closely with Product Managers and Product Marketing Managers to translate complex product features into compelling, easy-to-understand content.

  • Collaborate with the internal design team to ensure content is visually engaging and adheres to our brand guidelines.

  • Manage relationships with external design and content agencies, ensuring timely delivery of high-quality content.

  • Measure and analyze content performance, making data-driven decisions to improve engagement and reach.

  • Stay abreast of industry trends and competitive landscape to ensure our content remains relevant and impactful.

What You Will Bring:

  • A minimum of 5 years of experience in content creation, marketing, or a related field, with a strong preference for experience in the fintech or technology sector.

  • Proven track record of developing and executing successful content strategies for tech products with a user first approach.

  • Exceptional writing and editing skills, with the ability to convey complex information in a clear and engaging manner.

  • Strong project management skills, with experience leading cross-functional teams and managing external agencies.

  • A keen eye for design and a deep understanding of how to use visuals to enhance storytelling.

  • Ability to work in a fast-paced environment, managing multiple projects simultaneously without compromising quality.

  • Excellent analytical skills, with experience using data to inform content strategy and decisions.

At Airwallex you’ll have the ability to make an impact in a rapidly growing, global fintech. We want you to share in our success, which is why you’ll be offered a competitive salary plus valuable equity within Airwallex. We also like to ensure we create the best environment for our people by providing a collaborative open office space with a fully stocked kitchen. We organize regular team building events and we give our people the freedom to be creative.

Airwallex is proud to be an equal opportunity employer. We value diversity and anyone seeking employment at Airwallex is considered based on merit, qualifications, competence and talent. We don’t regard color, religion, race, national origin, sexual orientation, ancestry, citizenship, sex, marital or family status, disability, gender, or any other legally protected status when making our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.

Airwallex does not accept unsolicited resumes from search firms/recruiters. Airwallex will not pay any fees to search firms/recruiters if a candidate is submitted by a search firm/recruiter unless an agreement has been entered into with respect to specific open position(s). Search firms/recruiters submitting resumes to Airwallex on an unsolicited basis shall be deemed to accept this condition, regardless of any other provision to the contrary.