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Paid Media Specialist

Digivizer

Digivizer

Marketing & Communications
Philippines
Posted on Thursday, August 1, 2024

Paid Media Specialist

(Philippines, Remote)

About the role

We are looking for an experienced Paid Media Specialist to join our Digital Performance team. You are super data-driven, and will be working across a number of high-profile customers, leading strategy, planning and best-in-market implementation of digital campaigns across Display, Paid & Organic Search and Social channels.

As an important member of our Digital Performance team, you will be responsible for the successful design, implementation, performance, optimisation and reporting of campaigns and together with the broader team, input into the general management of campaigns (all channels) to generate leads, sales and to meet customer objectives.

We are looking for someone who is driven to improve the effectiveness of targeting, retargeting and general digital ad performance with call to actions and make recommendations to the Digital Strategy, Creative and Social Media teams to help drive success.

Role & responsibilities:

  • Co-develop, enhance, build, implement and optimize strategies that support or exceed client objectives
  • Manage overall campaign or program implementation and ensures resourcing and paid assumptions adhere to budget and performance expectations
  • Provide multi-variate and A/B testing across copy, creative image, call to action, lead forms and lead journey strategies
  • Ensure campaigns are correctly implemented, properly named and filed correctly and to the agreed process and protocols for ease of reference
  • Help manage timeline development and adherence and monitors progress, raising concerns if performance not to expectations
  • Help explain data and performance of existing or previous campaigns and help provide input and guidance into recommendations in a timely way
  • Proactively keep abreast of assigned clients' marketing and media plans, and provide technological solutions including rich media, site optimization, promotional ideas, mobile, social networks, viral, etc.
  • Proactively keep abreast of all platform changes, ad-units, algorithms and other changes
  • Review statements and estimates of work prior to client review and sign-off
  • Build media plans for approval (and advise what you need from content)
  • Deliver timely and correct performance and POE reports
  • Build, develop, report and communicate client and industry benchmarks
  • Continuously learn and update your skills, certification and knowledge of all platforms.

Experience:

  • Google Ad & GA Analytics certification & 2-3 years experience running search paid media
  • Minimum of 2 years paid media experience in Social (Facebook, Instagram, Twitter, Linkedin, YouTube, TikTok & Amazon Ads)
  • Budget, performance optimisation, analytics and reporting responsibilities

The role is full-time, 5 days working remotely.

We are a BYOD (Bring Your Own Device) company.

About Digivizer

Digivizer is a Digital Marketing Insights Technology company with a world class platform helping businesses get more from their digital marketing spend. Digivizer also offers a highly specialized end to end digital marketing agency. Digivizer is a top ad, tech, and agency partner to all the major social, search and web platforms and is the first and only LinkedIn Marketing Partner in Australia. Our headquarters is in Sydney, however we serve a number of multinational brands and are growing and expanding internationally.

Digivizer is a growing company, with its own SaaS insights technology designed to help every business grow. Digivizer is a fun, creative, innovative culture.

Working with the world's most well known brands and some of the most exciting start-ups, growth companies and SMBs, this is an opportunity to join our Writers Studio within our Agency and grow our agency services customers’ business, their success and our own.

To applicants:

We appreciate your time in applying however will only be able to get in touch with our shortlisted candidates. Only those with full working rights in Australia need apply. No Agencies please

Digivizer is an Equal Opportunity Employer