Sales Operations & Lead Generation Coordinator
Drawboard
Drawboard is looking for a Sales Operations & Lead Generation Coordinator to join our team and supercharge our backend sales processes. You will be the engine behind our outbound sales - identifying prospects, coordinating virtual assistants (VAs), managing workflows in spreadsheets, and feeding high-quality data into our email automation systems. This is a doer’s role with a strategic edge.
We’re not just looking for someone who can generate leads - we’re looking for someone who can build and optimise a repeatable, scalable outbound machine.
I'm sure this is the perfect role out there that has experience in a few of these things and loves to take control over a project - all whilst making it easy to report and handover.
What You’ll Be Doing
- Prospect Identification: Use LinkedIn and Sales Navigator to define target audiences and compile lead lists.
- VA Team Management: Oversee a team of offshore virtual assistants (in Asia):
- Assign research tasks.
- Monitor quality and productivity.
- Audit lead data for accuracy and completeness.
- Train and correct when needed.
- Workflow Optimization: Maintain and build advanced Google Sheets with formulas, automations, and scripts (with help from ChatGPT or other tools).
- Sales Enablement:
- Draft and refine cold emails.
- Organize and format contact data.
- Upload campaigns to platforms like Reply.io or similar outbound tools.
- Reporting: Track metrics on lead quality, volume, and VA performance. Report regularly to the CEO.
What We’re Looking For
- Experience managing offshore teams (VAs or freelancers across time zones).
- Advanced Google Sheets skills – You should be fluent in formulas, data cleaning, filtering, and basic automation (you need to know how to use ChatGPT or similar to optimise Google Sheets automation).
- Outbound sales exposure – Understanding of cold outreach strategies, email copywriting, and tools like Reply.io, Apollo, Lemlist, or similar.
- Process-driven mindset – You love building workflows and tightening operations.
- Strong communicator – Clear in writing, proactive in reporting issues and insights.
Nice to Have
- Experience in SaaS or a tech company.
- Familiarity with CRM tools like HubSpot or Pipedrive.
- Some copywriting chops for cold outreach and landing pages.
Do NOT apply to us if:
- You are not an advanced user of Google Sheets
- You can't, or aren't willing to, manage offshore people that may require a few messages to help them through in their time zone
- Never been involved in sales before
- You can't demonstrate that you have used AI tools like ChatGPT to help your work
Why Join Us?
Drawboard is a growing platform focused on visual collaboration and engineering communication. You'll work closely with the CEO and have a direct impact on how fast and efficiently we scale. We move fast, respect ownership, and value execution over fluff.
How to Apply
Send us a short note about yourself, your experience with managing VAs, Google Sheets, and sales outreach tools. If you’ve got examples of workflows or campaigns you’ve run, even better.