Marketing Platform Specialist @ Fashion Marketplace
Hatch
More about the Marketing Platform Specialist role
Since 2011, our business has redefined the future of retail in Australia and New Zealand. As a leading fashion e-commerce destination in the region, our platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations.
We are looking for a Marketing Platform Specialist to join our customer team to drive brand partnerships and elevate our market presence. You will assist in driving brand partnership sales strategy, focusing on campaigns, media solutions, sponsored products, and paid social initiatives. You will manage relationships with Marketing Platform clients and support revenue growth initiatives.
What You’ll Do
- Manage a portfolio of Marketing Platform partners, acting as the day-to-day contact for campaign and performance questions
- Execute business development by increasing brand partners on the marketing platform
- Support Partnerships Managers in growing Marketing Platform revenue by identifying upsell, cross-sell and test opportunities for existing and new partners
- Translate partner objectives into Marketing Platform and paid performance proposals, including basic forecasts and recommended investment levels
- Build, traffic and optimise Marketing Platform campaigns (set-up, SKU selection, budgets, bids) to deliver on partner KPIs and commercial targets
- Monitor performance and provide regular, insight-led updates to partners and Partnerships Managers, including clear next-step recommendations
- Educate partners on Marketing Platform capabilities, positioning the product as a core part of their always-on and campaign media plans
- Ensure all recommendations balance partner growth, platform best practice and customer and brand standards
- Support the launch of new Marketing Platform solutions, including the development of brand-facing materials, and collaborate with internal teams to define and refine end-to-end process workflows
- Own the continuous updating of solution case studies and brand-facing materials, ensuring content is accurate, current and aligned with Marketing Platform best practice
Essential Skills, Knowledge and Experience
- Strong understanding of digital marketing, paid media and performance metrics
- Experience using online advertising or retail media platforms and reporting tools
- Confident working with data; able to turn insights into clear optimisation actions
- High attention to detail in campaign set-up, tracking, billing and reporting
- Excellent written and verbal communication skills
- Strong organisation and time management; able to handle multiple campaigns
- Collaborative, team-oriented, and comfortable in a fast-paced environment
- Proficient with Microsoft Office / Google Workspace, CRM and ad platforms
Life at Our Business
From our ways of working to our growth mindset and sustainable approach, everyone adds unique value while having fun along the way. People are our greatest asset, and our employee experience is designed to empower you to do your best work.
What you can expect:
- Flexible and hybrid working options
- Learning days, development programs and hackathons
- Parental leave and family-friendly initiatives
- Paid birthday leave
- Staff discounts and access to sample sales
- Wellbeing programs and discounted gym memberships
- Employee Assistance Program for you and your family
- Paid volunteer days supporting social and environmental initiatives
Additional Information
We are committed to providing reasonable adjustments to all individuals participating in the application and interview process, and while performing job functions. If you require any accommodations or adjustments, please contact our Talent Acquisition team directly.
🟢 Please consider applying even if you don't meet 100% of what’s outlined 🟢
Key Responsibilities
- 🤝 Managing partner relationships
- 🚀 Executing business development
- 🎯 Building and optimising campaigns
Key Strengths
- 📈 Digital marketing
- 📊 Data analysis
- 🗣️ Communication skills
- 📅 Project management
- 🤝 Collaboration
- 💻 Technical proficiency
Why This Role Is Partnering With Hatch
Hatch exists to level the playing field for people as they discover a career that’s right for them — giving you the opportunity to show more than just your résumé.
A final note: This role is with the hiring company directly, not with Hatch.