Paid Media / Digital Marketing Executive

• D2C Consumer Goods eCommerce business
• Full-time position, high growth, ecommerce/wholesale organisation
• Inclusive, dynamic, and friendly team environment
• Suit Paid Media Specialists in-house in eCommerce co, or agency

Let's talk about the team:

Love to Dream is a world leading provider of baby and toddler sleepwear and sleep solutions. Our patented Swaddle Up allows babies to sleep with their Arms Up, which has become a game changer for new parents.

Our Dream Team in Australia has just over 50 people, and globally 70+ people. Our head office is in Zetland, and we operate on a hybrid WFH/WFO system.

Let’s talk about the role:

We are looking to add a new member to the Digital Marketing team at Love to Dream. We are looking for someone with a successful track record in paid media, ideally in an e-commerce business or agency. This position will report to the Senior Digital Marketing Manager.

Key responsibilities:

• Optimise paid media channels to improve performance
• Creative optimisation, testing and recommendations
• Build and test paid media campaigns across Google Ads, Meta Ads and TikTok Ads
• Analyse performance of channels and campaigns
• Provide reporting on performance and progress towards KPIs on a weekly and monthly basis
• Budget pacing across all campaigns and channels
• Management of agencies

Key skills required:

• Strong experience in Google Ads, preferably in an e-commerce business
• Strong experience in Meta ads, preferably in an e-commerce business
• Experience utilising Acquisition reports and Explorations in Google Analytics
• Understanding of the digital marketing ecosystem and key performance metrics (ROAS, CPA, CVR etc.)
• Analytical skills and proficiency in Microsoft Excel

Love to Dream Values:

• Lead with Love
• Inspired by Families
• Dare to Dream
• Made with Love

Location:

Based in a hybrid office environment in Zetland, Sydney, with min 3 days/wk in office.

Let’s talk about the benefits:

We believe diversity of thought fuels innovation, which is why we positively encourage applications from suitably qualified candidates regardless of their gender identity, ethnicity, sexual orientation, religion, ability, intersex status or age.

This role will be a key part of the Dream Team, growing our global business and seeing the impact you have on families around the world. More than that you will:

• Be able to use and develop your skills across a broad portfolio including international markets in a high-growth, rapidly changing environment
• Have the opportunity to add real value to the organisation’s growth and success
• Access subsidised office parking, close to public transport
• Be part of a dynamic, supportive, friendly, and inclusive team environment
• Access wellness program – mindfulness, meditation, massages, EAP, optional events and challenges, yearly health checks, volunteer events, welcome packs for new staff
• Regular team events such as our monthly lunch and learns
• Flexible hours as needed
• Additional Paid Leave Day – an additional day off, separate from your entitled annual leave
• Wellness Leave – an additional day off to focus on your mental and emotional wellbeing

Come join us, bring your whole self to work, create new possibilities for you, your customers and your community and help us create a Best Place To Work! APPLY NOW