Head of Marketing
Mindset Health
This job is no longer accepting applications
See open jobs at Mindset Health.See open jobs similar to "Head of Marketing" Innovation Bay.Marketing & Communications
Melbourne, VIC, Australia
Posted on May 20, 2025
At Mindset Health, we’re not just building digital therapeutics – we’re reshaping the future of healthcare. Our mission is bold: to empower a billion people to unlock the full potential of their mind to improve their health.
Our science-backed digital programs help people manage conditions like IBS, menopause, and anxiety — proving that technology can deliver life-changing health outcomes at global scale. We’re already helping hundreds of thousands of people around the world feel better, and we’re just getting started.
In a world influenced by marketing, we are looking for an experienced Head of Marketing to embark on a fulfilling journey with our team. You will play a crucial role in crafting a marketing strategy that scales us from $15m to $30m to $100m as well as also assembling and leading a team of experts that are capable of executing the ambitious goals we've set.
In a world influenced by marketing, we are looking for an experienced Head of Marketing to embark on a fulfilling journey with our team. You will play a crucial role in crafting a marketing strategy that scales us from $15m to $30m to $100m as well as also assembling and leading a team of experts that are capable of executing the ambitious goals we've set.
Are you ready to join us on this adventure to help a billion people?
Our team follows a hybrid model working out of our office in Cremorne, so we’d love to see applications from those based in (or willing to relocate to) Melbourne.
Our team follows a hybrid model working out of our office in Cremorne, so we’d love to see applications from those based in (or willing to relocate to) Melbourne.
- Department
- Marketing
- Employment Type
- Full Time
- Location
- Melbourne
- Workplace type
- Hybrid
- Reporting To
- Co-Founder/Co-Ceo
Key Responsibilities
In this critical role, you'll spearhead our marketing strategy, prioritising actions for ambitious growth goals.
Leading & moulding a high-performing marketing team, you'll establish effective execution processes and champion craftsmanship through detailed feedback and support.
Leading & moulding a high-performing marketing team, you'll establish effective execution processes and champion craftsmanship through detailed feedback and support.
Navigating diverse channels, you'll identify ideal mixes for both healthcare professionals and consumers, while consistently tracking key metrics.
Your hands-on approach ensures not only leadership but active execution, and your collaborative spirit ensures cross-functional priorities align with our brand for high-converting success.
Your hands-on approach ensures not only leadership but active execution, and your collaborative spirit ensures cross-functional priorities align with our brand for high-converting success.
Skills that set you apart
- Exceptional marketing and communication skills across various platforms – ads, emails, affiliates, webinars, and more.
- Strategic thinking prowess, capable of breaking down company goals into actionable steps.
- A track record of scaling to large revenues, showcasing your growth expertise.
- Deep experience in both performance and brand marketing activities.
- You consistently track and report on key metrics including working with data team to build measurement infrastructure needed to make key decisions
- A knack for people leadership and management, empowering, coaching and developing teams to their fullest potential.
- B2B and B2C marketing experience - a plus to navigate the diverse landscape.
Why join Mindset Health?
- Impact that matters: You’ll help us connect practitioners and patients with support that improves lives.
- Ownership & leadership: This is your lane to own, build, and evolve a high-performing team.
- Growth-minded culture: Work with curious, kind, and smart people who love learning.
- Human-centered perks: Competitive salary, equity options, healthcare & wellbeing support, generous parental leave, menstrual & menopause leave, and tailored L&D.
We actively encourage applications from people of all backgrounds, genders, ethnicities, abilities, and identities. We want our team to reflect the world we’re serving.
Join us at the heart of strategic thinking, leadership, and collaborative execution in our journey towards success.
About Mindset Health
We're on a mission to empower a billion people to improve their health with their mind. We're building hypnosis-based digital therapeutics for health conditions & areas like IBS, menopause and smoking cessation.
We're creating the future of healthcare, helping thousands (soon to be millions!) of people manage their health from home, without drugs.
Come join a fast-growing startup helping to make a real impact to peoples lives.
We're creating the future of healthcare, helping thousands (soon to be millions!) of people manage their health from home, without drugs.
Come join a fast-growing startup helping to make a real impact to peoples lives.
Our Hiring Process
Stage 1:
CV Review
Stage 2:
Phone Interview
Stage 3:
Skills Interview
Stage 4:
Case Study
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This job is no longer accepting applications
See open jobs at Mindset Health.See open jobs similar to "Head of Marketing" Innovation Bay.