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Senior Activations and Community Manager

Mirvac

Mirvac

Marketing & Communications
Sydney, NSW, Australia
Posted on Feb 26, 2026

At Mirvac, we put people first. We create places that bring people together and leave a positive legacy in the communities we serve.

We’re looking for a Senior Activations & Community Manager to lead the strategy, planning and delivery of meaningful activations and community engagement across a large, high‑profile mixed‑use precinct. This is a senior role for a passionate place‑maker who thrives on collaboration, cultural storytelling and delivering experiences that connect people to place.

What you’ll do

In this pivotal role, you will shape and deliver a cohesive, annual activations and engagement program that drives visitation, dwell time, brand affinity and commercial outcomes. You will:

  • Lead the strategic development and delivery of cultural, educational and community activations aligned to asset and precinct objectives
  • Develop and manage a curated annual activations calendar, informed by customer insights, leasing priorities and community feedback
  • Build trusted relationships with local communities, cultural organisations, key customers, occupiers and precinct co‑owners
  • Act as a key liaison between the asset and community stakeholders, proactively managing feedback and collaboration opportunities
  • Partner with cultural consultants and creative agencies to bring heritage and community stories to life
  • Work cross‑functionally with Marketing, Asset Management, Operations and Sustainability teams
  • Lead and manage external agencies, creatives, production partners and suppliers
  • Own activation and engagement budgets, forecasting, cost control and post‑event reconciliation
  • Establish KPIs and measurement frameworks to assess engagement, community impact and ROI
  • Provide leadership to the internal team, fostering a high‑performing, collaborative and inclusive culture

What you’ll bring

You’re a strategic thinker with a calm, professional presence and a genuine passion for community‑led placemaking. You will have:

  • 7+ years’ experience in activations, events or experiential marketing
  • Experience delivering community engagement and heritage‑related programs
  • Property or mixed‑use precinct experience (desirable)
  • Proven ability to manage agencies and complex stakeholder environments
  • Tertiary qualifications in business, marketing or event management
  • Strong communication, organisation and negotiation skills
  • A proactive, solutions‑focused mindset with the ability to navigate complexity and ambiguity

Why Mirvac

Mirvac is an Australian property group with a proud 50+ year legacy of reimagining urban life. We are passionate about quality, collaboration and creating places that deliver enduring value.

In return, you’ll enjoy:

  • A culture that genuinely puts people first
  • Flexible working and support for work/life balance
  • Opportunities for learning, development and career progression
  • The chance to shape meaningful places and experiences that positively impact communities

If you’re curious, bold and passionate about creating places where people belong, we’d love to hear from you.