Product Marketing Manager | B2B AI SaaS Portfolio Company

Peak Xv Partners
Peak Xv Partners

Marketing & Communications, Software Engineering, Product, Data Science

Bangalore Urban, Karnataka, India

Posted 6+ months ago

One of our B2B AI SaaS portfolio companies headquartered is looking for a Product Marketing Manager to be their first marketing hire on the ground to help build the team up from scratch.

Responsibilities

  • Drive global product marketing efforts, with a big focus on the US
  • Conduct ICP research & market analysis to inform product roadmap and GTM strategy
  • Develop plans for product launches and promotions
  • Create clear product messages that stand out and resonate with technical decision-makers
  • Plan campaigns to boost product awareness and attract customers

Qualifications

  • At least 3 to 8 years in Marketing roles - ideally in Product Marketing
  • Someone who has marketed to a regional or global audience is an advantage
  • Someone with a technical product marketing background would be an advantage
  • Prior experience marketing disruptive, innovative products
  • Prior experience in a B2B SaaS environment is an advantage