SourseAI is an AI innovator that has combined applied AI, management consulting and SaaS into a decision augmentation platform - Sourse. Leading telcos, utilities, media and ecommerce brands use Sourse to drive the adoption of data informed decision making. Sourse boosts KPI improvement using AI decision support tools for forecasting, causal insights and scenario planning, as well as machine learning models to address common industry problems, such as, customer retention, churn and yield. Sourse integrates with systems such as Salesforce Marketing Cloud, Zuora and Genesys to enable every customer interaction to be personalised using accurate predictions about customer behaviour, intent and possible treatments, using both client data and our competitive market insights built per industry.
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